NEAT Editorial is NBC's best-in-class analytics internal tools that drives award-winning Elections Coverage.
The goal of this project was to redesign this suite of web apps and enhance the user experience.
I worked on the Elections Data Team, collaborating with Front-end & Back-end Developers using the SCRUM methodology.
UI/UX Designer
Interaction Designer
18 months
Figma
Storybook
1. Redesigned NBC's enterprise web internal tools while ensuring a consistent theme across.
2. Streamlined complex workflows by overhauling filtering and implementing new features.
3. Included data visualization with the aim of reducing cognitive load.
4. Created a design system and integrated design components into Storybook.
5. Created high fidelity prototyping for demos and usability testing.
Reduced dashboard setup time!
Reduced task completion time!
Increased dashboard usage!
FYI: Full case study is available upon request.